For DSW’s social media campaign introducing the Le TIGRE Loughlin Sneaker, I directed and edited a fashion-forward video that blends bold street style with everyday versatility. Designed to highlight the sneaker’s retro-inspired aesthetic, the visuals feature dynamic city backdrops, expressive movement, and carefully curated styling. Smooth transitions and thoughtfully framed shots emphasize the sneaker’s comfort and statement-making design. The campaign is set to trending social media music, ensuring the ad feels natural on platforms like Instagram and TikTok. The final result is a visually compelling piece that positions the Le TIGRE Loughlin Sneaker as the perfect mix of vintage cool and modern fashion.
Role: Director, Dp, Editor
